Will This Really Work?

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For the past week I have been looking for companies that are using techniques to get new customers or to keep in touch with their current customers.

Some Examples:

Thank You cards from Ace Hardware, both the paint department and the pet section. It was just thanking us for our business. Perhaps they could have put a 10% off our next purchase in order to track the promotion. Just a thought.
Donating to a silent auction. There were some great gifts and things to bid on and many of the offers might get people through the door or perhaps a future order. I plan to follow up with the ones that we bid on to see if this helps get them more clients.
Information in gift bags. We received a bag of goodies from the banquet. We kept the pens, and jar opener. Everything else just went in the round file cabinet. What are your thoughts on whether this works.
50 cent wings and drink specials during the games. Not sure how this turned out.
Taking clients and customers gifts. This past Christmas we received gifts from our clients that were delicious! Maybe making a list of your top clients and taking them a gift might be worth many great referrals.
Moving signs on street corners. When we were out yesterday, there must have been at least 6 people standing on street corners advertising for a business. Buying gold, advertising a special at a restaurant, etc. Still wondering if this works.
Woman dressed up as The Statue of Liberty. She walked into the doctor’s office and gave the receptionist 2 boxes of cookies for the staff. She also brought information about a local tax office that was in the same shopping center. The coupon gave a percentage off of the services. I was wondering if each cookie was wrapped and contained the information about the tax service.

Some of these might give you some ideas on things that you can try. I plan to continue noticing the different ways that people try to get new customers. I will continue to share ideas but would love to know what you think which is why I am putting this on my blog. That way you can let me know what you think and perhaps offer other ideas that have worked for you.

Jim and Pam Lutey

http://www.followupmarketingexperts.com

[email protected]

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